Ascender to Offer Complete Family of Lucida Fonts

Ascender Corporation today announced that it has licensed the complete range of Lucida fonts from Bigelow & Holmes. Ascender will make the Lucida fonts available for sublicensing by hardware and software developers immediately. The complete set of Lucida fonts is also available for immediate end user download from the http://www.AscenderFonts.com web site, in both OpenType TrueType and PostScript for Macintosh and Windows users.

Lucida is a highly legible font family featuring a consistent design style and weighting across many different languages and scripts. Most developers find it to be very challenging to match a Latin font style and weight to a corresponding complex script such as an Arabic, Indic or Chinese font. However, the Lucida fonts have been designed to have a consistent look and feel across many different languages, whether on-screen or in print.

Ascender will provide extended language support, customization, and conversion services for developers licensing Lucida for re-distribution in their products.

The Lucida family also makes it easy for end users to achieve variety and harmony by mixing and matching different fonts in the same text and page. The designed coordination of so many different styles means that when different Lucida fonts are used together, the effect is lively and interesting but without the confusion of randomly mingled and uncoordinated fonts.

"The team at Ascender excels in providing customized font solutions to meet their customers’ specifications" said Chuck Bigelow, President of Bigelow & Holmes. "We have an excellent history of working with the team at Ascender and their knowledge and capabilities in the font industry made Ascender a great partner to provide Lucida fonts to developers and end users."

"The Lucida font family was designed as a comprehensive set of fonts that could work well together and provide a consistent design style" said Brian Kraimer, Vice President of Ascender Corporation. "The Lucida fonts are also some of the most legible and highly usable fonts ever created and we are excited to be able to offer them to our customers."

About the Lucida Font Families
Charles Bigelow and Kris Holmes, of Bigelow & Holmes, designed Lucida to be a family of harmonized typefaces that includes a variety of styles: serif and sans-serif, scripts, monospaced, blackletter and symbols. This extra-large family of type styles is often called an "extended-family" because it extends beyond the usual font family that contains just roman and italic, normal and bold. The Lucida fonts have been licensed by many different software and hardware developers including Apple, Microsoft and Sun. Because of the richness and variety of its different styles, Lucida allows new forms of typography for electronic communication, printing and publishing.

• Lucida Blackletter is a modern interpretation of an internationally popular style of printing types used for vernacular literature in northern Europe in the fifteenth and sixteenth centuries.
• Lucida Bright has a brilliant look that comes from high contrast between strong stems and fine hairlines, sharply cut details of serifs and joins, and tight letter fitting.
• Lucida Bright Math fonts include the mathematical signs and symbols most used in mathematical, scientific, and technical composition.
• Lucida Calligraphy is a chancery style script typeface that is pleasing to read and works well with Lucida Bright capitals.
• Lucida Casual regular and italic are, well, ‘casual’ cursive typefaces, based on Kris Holmes’ relaxed handwriting with a worn fiber-tipped pen — "Just when the tip is getting good and soft and flexible," according to Kris.
• Lucida Console is a monospaced font with a large x-height, making it readable at all sizes and has a wide range of uses including directories, tables, forms, and faxes.
• Lucida Fax is a family of slab-serif fonts designed for faxing, dot-matrix printing, screen displays, and other situations where fonts must be rendered and reproduced at low resolutions or small sizes.
• Lucida Handwriting is a lively, connected script that brings warmth and personality to the printed page. More mature but less formal than traditional school penmanship, Lucida Handwriting combines strong basic letter shapes into rapidly flowing word sequences.
• Lucida Sans brings a human look to the sans-serif model. As in Lucida Bright, the inner forms of Lucida Sans are based on writing styles of the Italian Renaissance and have a more relaxed, handmade rhythm than the rigid shapes of ‘grotesque’ sans-serifs based on 19th century industrial type styles.
• Lucida Sans Typewriter adapts the humanized look of Lucida Sans to the fixed pitch of typewriter fonts, in which all letters have the same set width. The vertical proportions, strong stem weights, and crisp details of Lucida Sans are continued in Lucida Sans Typewriter.
• Lucida Typewriter is a slab-serif monospaced font closely. Lucida Sans Typewriter is sturdier, darker, and crisper in cut and detail than the Courier typewriter design related to Lucida Fax.
• Lucida Unicode is based on Lucida Sans with an extensive character repertoire mapped to the Unicode encoding standard.A

The Lucida fonts can be viewed at the following link: http://www.ascendercorp.com/lucida.html

About Ascender Corporation
Ascender Corporation is a Chicago-based company specializing in font solutions for hardware and software developers, multilingual Unicode compliant font solutions and custom font development. The company’s founders have been involved in the development of many of the most highly regarded fonts presently used in computers, phones and printers. Ascender has the expertise to solve complex font technology issues, the imagination to create font branding solutions, and the initiative to create value for our customers.

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